Confused about Search Engine Marketing?

What is Search Engine Marketing?

Search Engine Marketing, or SEM, is a form of paid Internet Marketing that seeks to promote websites by increasing their visibility in the Search Engine results pages or as it is referred to SERPs. SEM is also referred to as Pay Per Click Marketing. The Search Engine Marketing Professionals Organization explain it as follows. SEM methods include: Search Engine Optimization (or SEO), paid placement, and paid inclusion.

Other sources, as well as SEO Portland, define SEM as the practice of buying paid search listings with the goal of obtaining better free search listings.

SEM Experts

Give us a call 503-616-4SEO (503-616-4736) and we will get started today on making your website more visible to the searches that bring you customers and/or clients. We offer a FREE one hour consultation.

Search Engine Marketing Organizations

SEMpdx, the Search Engine Marketing Professionals of Portland, is a non-profit professional association for search engine marketers.

Search engines with SEM programs

• Google
• Yahoo!
• Microsoft Live