Cell Phone Numbers will be Released to Telemarketing Companies this Month

All cell phone numbers are being released to telemarketing companies this month and you will start to receive sales calls.

YOU WILL BE CHARGED FOR THESE CALLS!

To prevent this, call the following number from your cell phone: 888-382-1222.
(Public service post from SEO Blog.)
It is the National DO NOT CALL list It will only take a minute of your time.. It blocks your number thirty-one (31) days later for five (5) years. You will need to make the call from the cell phone number you want blocked. It is not permitted to call from a different phone number.

PLEASE HELP OTHERS BY PASSING THIS ON… It only takes about 20 seconds.

Late,
Gary Pool SEO

Cell Phone Numbers Go Public this Month is a post stolen from the Search Engine Optimizician

Amber Case Contacted Me and Gave Me a SlideShare Link to The Augmented Reality Slides

Thanks to Amber (@caseorganic), I have embedded the slides from the Augmented Reality presentation at WebVisions.

This is a follow up to my earlier post “WebVisions Day Three – Augmented Reality“.

Still Very COOL.

Thanks again Amber.

Late,
Gary Pool SEO

Augmented Reality Slides from Day Three at WebVisions is a post stolen from the Search Engine Optimizician

Chris Horner Represents the USA, Oregon, Team RadioShack, and Lance Armstrong as well as it can be Done

Chris Makes Lance Armstrong, Team RadioShack, Oregon, and the USA Proud by doing something no other American was able to do, win the Tour of the Basque Country.

Chris started out the day 1 second behind Valverde the leader and ended up by winning the Tour by 7 seconds. Chris put in a Herculean effort in the 13.7 mile time trial with a time of 32:33:85 a full 7.197 seconds ahead of Valverde.

Congratulations Chris! Thanks for the exciting Tour of the Basque Country.
(Post from Search Engine Optimizician.)
Here are some Videos for you to re-live the excitement.

This is the final few minutes of the time trial at the Tour of the Basque Country in Spain. Chris Horner becomes the first American to win the title.

Chris Horner realizes his dream of winning the extra large pizza size beret. Chris takes the podium for the Tour of the Basque Country time trial.

Chris Horner may not be able to open a bottle of champagne but he did win the Tour of the Basque Country Spain. Chris from Team RadioShack takes 1st place in the yellow jersey on the podium.

What does this have to do with marketing?

RadioShack isn’t the only one who thinks it is important enough to sponsor a team.

Within the last 24 hours alone Google has indexed 57,400 pages that included the term “tour of basque country”.

What great publicity for Chris Horner, Lance Armstrong, RadioShack, Oregon, and the USA too!

Late,
Gary Pool SEO

Chris Horner Makes Lance Armstrong, Team RadioShack, Oregon, and the USA Proud is a post stolen from the Search Engine Optimizician

You either have to be first to market or have the best product

This weekend I was made aware of just such a product that just might be both.

It is a water bottle and cage for a bike that uses magnate magic!

Just how easy and cool does it get?

(Post from Search Engine Optimizician.)

Tweet by @bikehugger

This magnetic bike cage is cool with lots of show attendees looking at it: http://bit.ly/bh0V8J

The Seattle Bicycle Expo was held this weekend and the Bike Hugger team was there.

Come hang with the Bike Hugger team this weekend at the great Seattle Bicycle Expo. We’re hosting the Bicycle Bloggers Lounge upstairs where we’ll be talking to fellow cyclists, hunting down the coolest exhibits & new bike tech, and reviewing all those experimental new energy bars/drinks (hey, somebody has to be the guinnea pig).

Track the excitement as we live blog here here at on the community board and be sure to follow us on twitter at @bikehugger The hashtag for this weekend is #bikexpo

This year’s Expo is on the northern edge of the waterfront up in Magnolia:
Smith Cove Cruise Terminal 91 2001 W Garfield St Seattle, WA 98119

Here is a video showing you just how great this magnetic bike cage is.

Late,
Gary Pool SEO

Marketing a Good Product – Magnetic Bike Water Bottle Cage is a post stolen from the Search Engine Optimizician

Sometimes the Best Marketing isn’t Planned – It is Spontaneous and Comes from the Heart

Just the other day at the Costco Wholesale store in Vancouver Washington I came across just the kind of Christmas marketing that just can’t be planned or even budgeted.

I will call him the Costco Christmas Singer. When entering the Costco store we are greeted with live Christmas music.

I had my video camera with us and I shot a quick video.
(Post from Search Engine Optimizician.)
Here is one of the Christmas songs we were presented with.

This needs to be one of the Costco Christmas traditions.

Visit the Vancouver Costco and enjoy this joyful Christmas music in person.
6720 NE 84th Street
Vancouver, Washington 98665

I would also like to take a moment and wish all my readers a Merry Christmas.

Sometimes you just can’t plan the best marketing your product and/or service can have.

Late,
Gary Pool

Merry Christmas to All from the Costco Christmas Singer is a post stolen from the Search Engine Optimizician

Day two of our trip was even better than the first day.

We drove through the Redwoods, The Avenue of the Giants, an incredible trip we stopped and enjoyed the forest when ever we felt like it.

I couldn’t believe it today’s weather was even better than yesterdays, wow, thank you Lord.

Add Petaluma to your page

We arrived in Santa Rosa after dark and had a good old California meal at the Rohnert Park In and Out Burger. It has been years since I had a burger and fries from In and Out, 9 or 10 I believe.

We pulled in to Petaluma around 9 and we got a great room at the local Quality Inn.

Tomorrow is play day. Wednesday is the shortest travel day of our entire trip. We will be visiting San Francisco.

late,
gary pool

Crescent City to Petaluma | Avenue of the Giants | In and Out Burger is a post stolen from the Search Engine Optimizician

According to the Netscape blog AOL will abandon support for the Netscape Browser February 1st, 2008.

AOL has a long history on the internet, being one of the first companies to really get people online. Throughout its lifetime, it has been involved with a number of high profile acquisitions, perhaps the largest of which was the 1999 acquisition of the Netscape Communications Corporation. Netscape was known to many as the thought leader in web browsing, and had developed a number of complementary pieces of software that allowed for a rich suite of internet tools.

Pre AOL, the Netscape browser was going strong and the favorites of many, including myself. AOL or should we say Time Warner really drug their feet after they acquired what many of us thought was a really good browser.

When they finally got around to a new release they hadn’t done anything to improve it. I think they actually ripped the heart out of it. It was never the same usable browser again. I actually hung around too long. I stuck it out for about 3 reiterations of what I hoped would be my Netscape again. But alas it never happened. I just moved on.

I am a very happy Firefox user today and have been for quite some time. I even install Thunderbird on my PeeCees. At least AOL is encouraging Netscape users to adopt Firefox.

It just goes to show it doesn’t matter how much money you have to throw at Marketing. If you don’t have a usable product, marketing can’t create a silk purse out of a sows ear.

It seems to me this is actually a pattern for AOL/Time Warner. What have the successfully taken over and improved?

late,
gary pool

Good Bye Netscape | AOL Throws in the Towel is a post stolen from the Search Engine Optimizician

WOW! I had a fish taco at Baja Grill yesterday and it was absolutely the best fish taco I have ever eaten. Baja Grill is downtown Portland at 827 S.W. Second Avenue.

This is no small feat either. I am from San Diego, the home of the American fish taco. I remember when fish tacos started to get popular… Madona had just come to town for a concert and a local Mexican restaurant (Rubio’s) which was located by Mission Bay had just put out an a-frame sign with the proud wording “Madona Loves Our Fish Tacos”. Rubio’s went on to thrive and the owner even began a new business. You have probably bought their products “DeliMex”. All this was built off their reputation for great fish tacos.

Well Mark Lopez the Chef at Crave Catering and Baja Grill has done Rubio’s one, maybe even 3 better. His fish taco is just so light and crispy. The flavor OH… man it is soooooo tasty. If you are in the Portland area you have to check them out.

Just tell ‘em Gary sent you.

late,
gary pool

The Best Fish Taco I Ever Had! is a post stolen from the Search Engine Optimizician

Last week I was knocked out of the game by PAIN caused by a sinus infection. Under the pressure of intense pain I realized something – branding didn’t matter it was results that I wanted. I didn’t care how cool the product was, I didn’t care who used the product, I didn’t even care who said the product worked for them. All I wanted was relief from the PAIN.

Don’t get me wrong branding is great. But it is only great if your product or service lives up to the promises. It must relieve the pain. It doesn’t matter what that pain is. It could be lack of visitors to your restaurant, not enough golf club sales, or even excruciating physical pain. The pain must be dealt with by the product or service.

The Product or Service must be of value before you brand. Today more than ever we must be aware that return customers/clients are the backbone of our business. We can’t be one hit wonders if we are to survive as a viable business.

late,
gary pool

Branding! Don’t Waste Your Time and/or Effort … is a post stolen from the Search Engine Optimizician

Well it has been 4 days and I have had a chance to recover and let the information from the conference sink in. This was a great conference and I not only learned a lot I really enjoyed it.

Here is the evaluation I promised. The InVerge 2007 conference as I saw it.

First the Pros:

• Great content
• Great speakers
• Portland is always a fantastic venue (that’s why I live here)
• Plenty of networking
• I met lots of interesting people
• The sound was incredible
• Easy public transit access
• Plenty of great food places within a short walk

Now the Cons:

• Theater style seating is not the best place for a laptop and or to take notes
• No desks
• No place to plug in your power
• Mean stage manager (works directly for the theater)
• No drinks other than bottled water and no food allowed in theater
• Poor WIFI bandwidth and function
• Construction shaking theater walls and floor

Will I go next year?
You bet I will. For a first year event this was incredible. If I know Steve Gehlen It will only get better.

The information I picked up at this conference will benefit my clients many times over.

I can’t wait for InVerge 2008.

late,
gary pool

InVerge 2007 Wrap-up is a post stolen from the Search Engine Optimizician

I ran across this YouTube video on MySpace while surfing the net this morning and I just wanted to share it with you.

Paul Dateh – LOS ANGELES, California – Soul / R&B / Hip Hop – www.myspace.com/pauldateh. This guy is really good.

Now what does this have to do with marketing?
Sometimes good is good and marketing has to take a back seat as we enjoy the brilliance of talent.

Marketing is a wonderful thing. With the right marketing team and enough of a budget any one or thing can be brought to the top. Take a look at Milli Vanilli and The Bay City Rollers. These groups rocketed to the top. They had great marketing teams. What was missing was substance. Where was the talent? There wasn’t any, at least what was being marketed. Once the substance was discovered they crashed instantly.

Marketing questions you need to ask your self before you spend your time and marketing efforts on a project.

• Is there sustainability?
• Am I marketing the right thing?
• Is my time and money working to my advantage?

Late,
Gary Pool SEO

Violin | Hip Hop | R&B | Soul | MySpace is a post stolen from the Search Engine Optimizician

Rand Fishkin‘s – Whiteboard Friday – “Whatchu Talkin Bout?”

Rand deals with brand management as an answer to his directory burning a couple of weeks ago. SEOmoz had some negative threads in some of the blogs and Digitalpoint last week. Here is Rand’s answer.

Rand is the ultimate “White Hat”. He shows us just what his character is made of in this video. Rand my hat is off to you, yes it is a white hat also. Rand tells us where to go to find out what is being said about you and how to handle the rebuttal. The information Rand gives us here is inspiring.

Oh, by the way SEOmoz is hosting a Premium SEO Training Seminar on October 1st. Today is the LAST DAY to get the Early Bird Discount.

Late,
Gary Pool

Who said What? – Brand Management – Rand Fishkin is a post stolen from the Search Engine Optimizician

Well it was a great Tour de France.

The tour was won by Alberto Contador (Spain), second place was Cadel Evans (Australia), third was Levi Leipheimer (USA). Only 31 seconds separated these riders. Just imagine that, over 91 hours in the saddle of their racing bikes and the top riders were only 31 seconds apart. WOW! This was the closest podium in the history of the Tour. The tour actually began in 1903.

The team honors were won by Team Discovery. Discovery took the reigns from the US Postal Service in 2004. Yes, this was the team Lance Armstrong rode and won for. This was the first Tour de France team win for the Discovery Channel Pro Cycling Team. The team work by Discovery was fantastic. Levi came to the tour as the team leader. After a sluggish 1st time trial and a fantastic showing by Alberto Contador in the mountains he took on the role of support for the good of the team. Levi went on to win the last time trial stage. Leipheimer finished 51 seconds ahead of Evans and almost 2 minutes ahead of Contador.

Levi is my hero and a fantastic person. He had incredible interviews throughout the Tour. This was the best Tour de France Levi has ever had and I believe that if he didn’t have to take care of Contador later in the mountains he would have won the Tour. Levi actually fell on his sword for the betterment of the TEAM. My hat’s off to Levi and I only hope I can live up to his unselfishness. Thank you Levi Leipheimer for a great Tour de France.

Now for just a bit of marketing trivia. It was said during the tour that a stage win was estimated to be worth 102,000,000 euros in publicity. Now you see why the team sponsors are so willing to step up to the table.

Late,
seopdx/gary-pool.html”>Gary Pool

2007 Tour de France | Alberto Contador | Cadel Evans | Levi Leipheimer | Marketing? is a post stolen from the Search Engine Optimizician

Juan Mauricio Soler wins Stage 9 in the Tour de France. Soler won with a time of 4:14:24.

The chase group, including race leader Michael Rasmussen (still the Tour leader) and Levi Leipheimer (USA’s best hope 9th place almost 4 minuted back) crossed the line just 42 seconds behind the Soler.

It’s my first victory on my first Tour. I was not thinking of it,” Soler told a news conference. “I was sick but I recovered during the rest day and was fit today. I did not know the climbs so I attacked like a fool.”

This was a great race to watch. The finishes really suck me in. It reminds me of when my Dad would watch an amateur wrestling match. He would set up at the top of the bleachers and move with every maneuver the wrestlers made. Now I guess I and just keeping up with tradition. I have to keep telling my self to breathe.

Have you noticed when the winning rider gets close to the finish line he will zip up his jersey and set up after crossing it? He will display his sponsors name with his arms spread wide in a cycling victory salute.

Ever wonder where all the money comes from to support the sport of cycling? These team sponsors spend millions to support their cycling teams. Why? Bicycle road racing is much more popular in Europe than it is here in the USA. Every time a rider spends time at the front of the race the TV cameras are on them.

These team sponsors know their potential customers and or clients. In Europe the pictures of the racers sporting their names and logos will be displayed all over the televisions and newspapers. They consider this great advertising and I agree. Branding that’s what it’s all about. If you can get your name and or logo all over the media you can build your brand.

How do you build and market your brand? Do you sponsor a Youth sports team? There are plenty of opportunities out there, Just give it some thought. I’ll bet you can come up with plenty of places and ways to build your brand. Regardless of your marketing budget, give it some thought, you will be able to find something suitable.

Late,
seopdx/gary-pool.html”>Gary Pool

Tour de France | Stage 9 | Juan Mauricio Soler | Branding | Marketing is a post stolen from the Search Engine Optimizician

The new iPhone from Apple has been all over the news, net, and television lately.

Steven Colbert even pretended he had one when he talked into his hand on a recent Colbert Report.

Do you remember the classic Frog in a Blender 2000 by Joe Cartoon? If you haven’t seen it you have to check it out.

Just when you thought you’d seen it all with the iPhone smashing, here comes Blendtec fresh from YouTube. Blendtec asks viewers “See what the Total Blender can do in the Blendtec test lab, as we ask the question, Will It Blend?” Now the iPhone is the star of the blender lab test.

Be sure to stay tuned for the slow motion replay.

Late,
seopdx/gary-pool.html”>Gary Pool

Steven Colbert – Apples New iPhone – Frog in a Blender? is a post stolen from the Search Engine Optimizician

Search Engine Marketing Professionals of Portland is an organization based in Portland, Oregon whose mission is to inform and educate area businesses on the benefits of SEM.

I attended the SEMpdx Networking Event at Paddy’s Bar & Grill (65 SW Yamhill St., Portland, OR 97204). The Topic I heard the most about was our annual event SearchFest. Last years SearchFest 2007 was an incredible event. Next Years promises to be even better.

SearchFest 2008 was a hot topic at this networking event. Some of the names I over heard being thrown around were Matt Cutts, Rand Fishkin, Aaron Wall, Chris Sherman, Cindy Krum, Catherine Seda, John Battelle, Heather Lloyd-Martin, Vanessa Fox, Guy Kawasaki, Scott Hendison, and Danny Sulivan.

I can’t wait for the actual lineup to be released. SearchFest 2008 will be hosted at the fantastic facilities at the Oregon Zoo. It is going to be a day long catered event. The facilities are plush and even have an open air covered patio right off the main lobby. SearchFest 2008 is scheduled to be held March 10, 2008. If you want to attend this marvelous event I would suggest you get your tickets early.

The next SEMpdx event will be the SEM Hot Seat. It will be heald Tuesday, August 14 2007, Registration & Networking: 6:00 PM, Program: 6:30 – 8:00 PM. This Hot Seat will be held at the Hotel DeLuxe (729 SW 15th Ave. Portland, OR 97205). Get real search marketing advice from experienced SEO & PPC experts. Take part in SEM Hot Seat, an intimate panel event where you’ll get real, specific search engine marketing advice tailored to your site at a bargain price. You can also just attend to hear the experts go through their paces.

I’ll see you at the SEMpdx Hot Seat

Late,
Gary Pool

SearchFest 2008 is a post stolen from the Search Engine Optimizician

David Black came up with an outstanding idea: LinkedIn members in Portland getting together in person for a networking party.

WOW! It was great.

I partied on the patio with Silverhawk (the band) and all the networkers came to me.

Silverhawk is classified as Psychedelic / Americana / Rock
Silverhawk’s MySpace Site

• Sam Densmore: Vocals, Guitar, Baritone Guitar, Bass, Drums, Keyboards
• John Densmore: Vocals, Bass, Guitar
• Rob Allison: Drums, Vocals
• Anthony Cotham: Keys, Vocals

The house was one of the Street of Dreams Homes supplied by the builder John Fazzolari.

The LinkedIn event was complete with door prizes, a roaming magician Dale Dvorac, a massage therapist Teresa Lundy, great food it was a pot luck, and wine compliments of David Barringer and the Naked Winery.

Join in at the next PDX Linked in networking party. You can add me as your connection: http://www.linkedin.com/in/garypool , or send me an email and I will send you an invitation my email is: garypool dot seo at gmail dot com.

late,
Gary

LinkedIn Portland Soiree/Par-tay is a post stolen from the Search Engine Optimizician

Floyd put on a terrific show for all of us when he blew the field away at last years Tour de France. As far as I am concerned this is one of the most fantastic feats by any athlete in any era. After winning the Tour Floyd was accused of testing positive for performance-enhancing drugs. One of the strange things about this is that it was announced before the tests were in.

Landis, the 2006 Tour de France champion, has invoked for the first time a rule of the American Arbitration Association – the legal body that presides over athlete doping cases – that allows for athletes contesting doping charges to request that their hearing be made open to the public.

Floyd Landis said “Since the first day of this case, I have been concerned about my ability to get a fair hearing. When I learned that I could request that a hearing in my case be opened to the public, my immediate response was that it is something that I have to do. Let the public decide for themselves. They will see that I won the Tour de France fair and square. Now, thanks to the public nature of these proceedings, the sports world will be watching, the taxpayers and legislators that fund USADA will be watching, and the Panel’s colleagues in the legal and arbitration profession will be looking to see their commitment to handing down a fair decision based on the facts and on the science as provided by both sides, all of which demonstrates that I won the Tour fairly and cleanly. In doing so, they will make a decision that stands the test of time and history by helping change the system for the good of all athletes who have to go through this in the future.

Now Floyd has an even tougher battle on his hands. This week Floyd will get his day in court in a large room at Pepperdine University School of Law in Malibu, Calif. Regardless of the out come the judgement will most likely be appealed to the Court of Arbitration for Sport in Switzerland.

You can actually follow the hearing via web streaming on the Floyd Landis site.

Malibu, Ca., May 14, 2007 – The American Arbitration Association – North American Court of Arbitration for Sport will convene today to hear the case of the United States Anti-Doping Agency vs. Floyd Landis. Scheduled to run from May 14-23, the proceedings will be heard each day form 9:30am-5:00pm PST.

Floyd also has a book “Positively False”

You should check out the information available on the Floyd Landis site.

late,
Gary

Floyd Landis has the battle of his cycling career in Malibu, CA is a post stolen from the Search Engine Optimizician

Wow! WebVisions 2007 day 2.

Today I am going to report on 2 presentations Ruby on Rails and Location Based Content. My head is still spinning from Robert Reinhardt’s Flash Video workshop from yesterday.

MVC Demystified: Understanding the Essence of Ruby on Rails

by Michael Jones

Ruby on Rails is a clever open-source web framework that is taking the web on by storm. So what makes this powerful framework so effective? How can we gain a deeper understanding of how the Rails framework functions? How can we be more effective Rails developers?

This session will examined the model-view-controller (MVC) design pattern explored what the pattern is, how it works, and why it’s such a good design pattern for web applications. We then looked specifically at how Ruby on Rails utilizes the MVC pattern, examined the various components in the full Rails stack. Then we examined the common mistakes developers make that go against the MVC pattern.

This was a very interesting presentation. Once again I am giving you my notes in bulleted format.

• Ruby is a language
• Rails is a framework

MVC
Model – View – Controller

• Model is the data and the business logic
• View Data presentation and user input
• Controller controls application flow

MVC advantages

• Separation of interests
  • Model centralizes business logic
  • view centralizes display logic
  • controller centralizes application flow
• Clean separation of content/style
• Improved decoupling
• Easier testing
• Allow multiple people to work

Rails and MVC

• Capistrano software for rails
• textmate for rails development on Mac

Location based content via mobile devices

by Kinan Sweidan of ximida

Searching and filtering the vast amount of information on the web is one of the greatest obstacles to its utility. Initially, ranking pages based solely on their content, using algorithms like Google’s pagerank were enough. Then with the introduction of rolling content like weblogs, the need to prioritize current information over stale information became important and sites like technorati emerged. Now, the web is going local and search tools like yahoo local allow people to find static content around them – nearby services and content. Finally, with location based services linking the web to mobile devices, this local content becomes dynamic and ever-changing, based on the people who are nearby.

One statement Kinan made that I really don’t agree with is that the laptop will be replaced by the cell phone. I don’t even use the calendar in my cell phone I use a PDA. I used to carry a keyboard to take notes on my Palm. Now I have an iBook and I can’t live without it. Kinan stated that one of the problems with a laptop is that it has very limited battery life. Just try to do the kind of computing I do on my iBook with my cell phone and see just how long that battery will last. I’m sorry Kinan, unless they come up with a mental interface with my cell phone it will never replace my laptop.

Now that I have my rant out of the way here are my notes. (in bulleted form of course)

• Content relevancy
• GEO LOCATION
• Why Mobile?
• Let’s see him take notes on his cell phone!
• Geo IP
• WAP cell phone simulators

See you at Webvisions 2008!

late,
Gary

Webvisions 2007 – Day 2 | Ruby on Rails | Location Based Content is a post stolen from the Search Engine Optimizician

Today was the first day of Webvisions 2007, May 3-4, 2007 in Portland at the Oregon Convention Center.

Exploring the Future of the Web
Join the rockstars of design, user experience and business strategy for two days of mind-melding on what’s new in the digital world. Get a glimpse into the future, along with practical information that you can apply to your Web site, company and career.

I attended a workshop presented by Robert Reinhardt.

Robert is the VP of the Multimedia Platforms Group for Schematic and an internationally regarded as an expert on multimedia application development, particularly in Macromedia Flash. Robert is the lead author of the Flash Bible series and the Flash ActionScript Bible.

The workshop covered everything I needed to know and more about Flash Video, from shooting quality video to delivering real-time streaming video. We learned key pre-production factors that affect final Flash Video output, such as camera quality, lighting, audio, green screen shooting and format choices. We had a demonstration of the basic tools for capturing and encoding video, as well as advanced encoding strategies like multiple bit rates, codec decisions and options, and SMIL.

After the lunch break we learned how to bring the video into Flash, building custom code players and how to utilize the FLVPlayback component. We also learned about the best options for deployment and the differences between progressive web video and real-time streaming video, including large scale deployment using Flash Video Streaming Service (FVSS) providers.

One of the most valuable things I have learned about is a flash support site that Robert offers.

Stay tuned for more information from Robert about Flash Video and a more detailed explanation of my notes.

I am going to give you my Flash Video notes in bullet points.

• cbr and vbr encoding
• Inflluxis (flash streaming server access)
• lv requires 2 files a flv and a swf.
• vp6 has a better compression algorithm.
• You can turn smoothing on or off with actionscript
• spark vs vp6
• width x Height / Compression ratio = bit rate starting point
• Flash will only scrub to keyframes
• keyframes should be 10 x the frame rate
• Sony HBR A1U Video Camera
• Alfa chanel
• swf object – best
• ActionScript 2 and 3
• A2 using bindings tab to add videos to your flash movie (this can be done without any actionscript)
• Video Markers reading cue points.
• Captions (captioning) MAGpie
• “smil” files
• ServiceCapture
• Buddy extra (for director) Buddy API

Webvisions – Event Sponsors:

• Adobe
• Adobe User Groups
• MacPac
• VTech
• Hot Pepper Studios
• DevGroup NW
• Digital Web Magazine
• Portland Development Commission
• Easystreet
• Portland State University

See you at Webvisions tomorrow.

late,
Gary

The Secrets of Flash Video | Webvisions 2007 is a post stolen from the Search Engine Optimizician

InnoTech Portland is a yearly event that caters to the GEEK and almost GEEK world. This years 2 day event was fantastic. The only complaint I have is that there are too many sessions to attend them all requires you to be in more than one place at a time.

This year they had 13 tracks and each track had it’s own set of presentations:

• CIO Summit
• eMarketing
• IT Leadership
• Open Source
• Professional Development
• Security Mobility Communications
• Software
• Developers
• Disaster Recovery Storage
• Innovation
• Open to all Attendees
• Non Profit Technology Summit
• Microsoft hosted Sessions

This was a great event and I plan on attending next year.

I will give you a report on just 2 of the sessions I attended.

What Every Company Needs to Know About “Selling Your Story” – The Art of High Stakes Presentation

Jim Endicott
President, Distinction Communication, Inc.

Jim Endicott is a nationally-recognized consultant, speaker and author specializing in professional presentation messaging, design and delivery. Jim was an award-winning columnist for PRESENTATIONS magazine and has contributed presentation-related content in magazines like Business Week, Consulting and Selling Power.

Jim’s company, Distinction Communication, provides presentation message consulting, advanced design services and professional delivery skills coaching for clients ranging from Fortune 500 executive teams to small business start-ups. Client companies include Tektronix, Honeywell, Intel, Unicru-Kronos, Corillian , Flir Systems, WebTrends, AIG, Glaxo, BOSE, Avery as well as many smaller organizations.

Jim gave us a great presentation on how to develop and use a compelling presentation to tell your story.

Here are my notes on Jim’s presentation:

3 real life lessons in presentations

1. The presentation medium is a unique venue…
   storyline, illustrated story,
2. The best ideas or biggest companies don’t always win
3. Creating and audience-engaging presentation is never just a technological thing

“Giving” presentations
How can I give it so the audience gets it

• Storyline good story to tell
• Illustrated Story Keynote PowerPoint
• Business Storyteller being a good presenter is not a technical art but a relational one

Storyline

#1 Challenge for business communicators
We choose presenter self-interest over audiences desire to know.

It is an issue of relevance.
They are not about you!

• Factual prove/inform
• Emotional move/restrain
• Symbolic Props-objects-images

PowerPoint or Keynote Presentations

7 second rule – If they can’t get it in 7 seconds there is too much information.

Master the art of digital storytelling

Think long and hard about using bullets

Storyteller

Business Storyteller Self -awareness of business leaders/communicators

• Check your self presenting on camera
• Style Continuity – Personal Authenticity
• Posture Movement Vocal Perceived confidence
• Eye Communication Eye Contact

How to Attract Significantly More Customers!

Mark Paul
Managing Partner, Synergy Consulting Group, LLC
Mark Paul has more than twenty-five years of executive level leadership-from bootstrapping start-ups as an entrepreneur, to building a $50 million business unit in two years at a Global 500 company as an “intrapreneur.” He has 18 years of interim executive and business leadership consulting experience as the president at Phoenix Management, Inc., and Managing Partner at Synergy Consulting Group, LLC.

Mark has helped hundreds of companies attract more customers: increase their revenue, profitability and company value. Mark has built and served on boards of directors and advisors for various companies, and recently published the 2nd edition to The Entrepreneur’s Survival Guide.

Mark gave us a great presentation on how to attract more customers.

Here are my notes on Mark’s presentation:

Strategic ways to attract more customers

• Bogsat
• Strategic vs. Tactical Marketing
• It is not about your product or service it is about your customer
• Suspects – Prospects – Negotiation – Customers (the funnel)
• Get them through the funnel as fast as possible
• Screening Criteria develop preferred client profile

2 things to find out – Your Highest ROI things

Internal Assessment

Spreadsheet or QuickBooks

• List clients highest to lowest Gross revenue
• Draw line at 50% of revenue
• Draw line at 50% of customers
• Add column where they came from

What is it about those customers that make them on the top or the bottom of the list?

External Analysis

• Who are our “A” customers? — Market
• What it is they are buying? — Message
• Why are they buying? — Message
• How are they buying? — Method (where did they come from?)

Affinity Diagram Survey

For more information please visit Mark’s website.

Hope to see you all at next years InnoTech Portland.

late,
Gary

InnoTech Portland 2007 is a post stolen from the Search Engine Optimizician

I had a massage this last Monday and WOW!, was it great. Not only was my body massaged and adjusted I also received a mind adjustment. I guess when my body feels great my mind and soul does also.

Since my massage by Phil my week has been going great. We have signed up a new client Baja Grill. I can’t wait to get started on the Baja Grill Catering and Luncheria project. My wife Shirley (she is a writers marketing coach) and I have been all over Portland this week.

The particular massage I get is based on Thai Massage. What Phil does is combine many different disciplines through training sessions utilizing techniques from Massage, Yoga, Pilates, Tai Chi, Meditation, and Hydrotherapy. What this means to me is I feel great and ready to take on the world.

Phil also is an accomplished chef. He has a catering business called SoulKitchen. His food is fantastic. You might say Phil is in the business of taking care of your body. I would suggest you give him a call at 503-789-8651 and check out his services.

Phil also has a Couples Massage & Private Chef Dinner that is to die for. It is a unique 3 hour experience that cannot be found anywhere else in Portland and is something that will never be forgotten. I would strongly suggest you contact Phil for more information.

late,
Gary

Still Basking in the Glow of my Recent Massage from Phil Harris (Body Tunning by Phil) is a post stolen from the Search Engine Optimizician