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Digital Strategist • Gary Pool SEO

Google, Search Engine Rankings, Keywords, and Low Hanging Fruit.

Posted • February 28, 2009 • Comments Off

google-search-engine-rankings-keywords-and-low-hanging-fruit

Google Fruit

While doing some intense research for keywords a while back I came across some very low hanging fruit. There was a keyword phrase that really pertained to my products and services and it was ripe for the picking. It looked to me like I could rank well in Google with this set of keywords.

Search Engine Rankings

I was looking to improve my search engine rankings and right there in front of me was a very nice, not one of the most searched keywords but a popular search term that I could use to gain a high search engine ranking in Google.

Google search results

Well, as you can see it worked.

What was my inspiration and process you ask?
(I use NicheBot for most of my keyword research)

keyword count daily competition KEI
seo 1964 2833 182000000 0.0212
seo tools 367 529 17100000 0.0079
free seo tools 253 365 16500000 0.0039
seo company 238 343 10700000 0.0053
seo services 217 313 21300000 0.0022
what does seo stand for 191 275 266000 0.1371
organic seo 172 248 538000 0.055
seo tips 159 229 9200000 0.0027
natural seo 157 226 297000 0.083
ardan michael blum youtube seo 138 199 311 61.2347
seo book 112 161 5020000 0.0025
organic seo company 84 121 540000 0.0131
web design seo 79 113 21600000 0.0003
seo web design 78 112 12900000 0.0005
seo consultant 77 111 851000 0.007
seo optimization 76 109 6430000 0.0009
natural organic seo company 75 108 292000 0.0193
seo expert 74 106 2230000 0.0025
seo experts 69 99 2100000 0.0023

Kewords and KEI

I could tell by the KEI (Keyword Effectiveness Index) the keywords “ardan michael blum youtube seo” would be worth my effort. You might want to check out the PDF report download “Hit the Keyword Jackpot“.

I did some research on Michael Blum and found out he was a good guy and very knowledgeable in the field. So I figured out it would be advantageous to give out information about and from him.

I built a page featuring one of his videos and viola it ranks on Google very well.

I even received a phone call from Michael when he took the video I had been using and he told me I needed to choose another one.

Late,
Gary Pool

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