ISF | Mapping the Digital Landscape | Geoffrey Ramsey
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Geoffrey Ramsey
Co-founder & CEO
eMarketer
TOPIC: Mapping the Digital Landscape: A Strategic Guide
With social networking, online video, widgets, viral campaigns, the latest search applications and a renewed interest in mobile advertising, marketers have a lot of digital options to choose from–and to confuse them. In this data-packed, but highly engaging presentation, eMarketer CEO Geoff Ramsey will talk about the size and growth growth of digital media overall and detail which trends and tactics are the most important in terms of shaping the future. Attendees will come away with a solid understanding of how digital fits into their overall media strategy, how to address the challenges ahead and how to avoid costly mistakes.
Geoffrey’s Highlights:
- big picture stuff
- lots of data
- slides will be available via email
Geoffrey Ramsey, eMarketer
Great Presentation and Slides Available Too!
late,
gary pool
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