Analytics for ROI | ROI for Analytics

Analytics! What Use Are They?

There is so much information to be gleaned and analyzed from site analytics you could easily eat up a 60 hour a week job just for one site. An expert will know what information is of the best value and what information is just fun to know. The expert can cut the time down for the interpretation of this information in to an easily handle-able block of time.

This is a post from Gary Pool Search Engine Optimizician&trade blog.

What google Wants | What the Searcher Wants

What google Wants vs. What the Searcher Wants (no horse involved)!
Is there really a difference?

Regarding Gabriel Goldenberg’s post on June 26th “What Google Wants, Straight From The Horse’s Mouth”
Horses Mouth
Photo credit Erniebm’s photostream

I was very surprised this post made it to Sphinn’s SerchCap.

This is a post from Gary Pool Search Engine Optimizician&trade blog.

SMX Advanced | SEOmoz | Black Hat vs White Hat

Oh no! Not another report from SMX Advanced in Seattle, June ‘08. Everyone else reported on the sessions and Amplify-Interactive has a very good detailed one! I have decided to report on the Expo Hall.
No Black Hats SEOPDX White Hat of Gary Pool
As I walked through the paths in the expo hall during the rush of the lunch break I couldn’t help but wonder “what goes on at these booths while we are supposed to be learning all these black hat techniques?” I actually made my way through each and every booth. The booth that was the most active always seemed to be the SEOmoz booth.

This is a post from Gary Pool Search Engine Optimizician&trade blog.

News from the Internet Strategy Forum Summit West

News about the Internet Strategy Forum Summit West.

Thursday, July 17 – Main Program
…for Internet strategists, senior mgmt, marketers and IT
Friday, July 18 – Option: Internet Strategist Symposium
Governor Hotel, Portland, OR

This is a post from Gary Pool Search Engine Optimizician&trade blog.