Analytics for ROI | ROI for Analytics

Analytics! What Use Are They?

There is so much information to be gleaned and analyzed from site analytics you could easily eat up a 60 hour a week job just for one site. An expert will know what information is of the best value and what information is just fun to know. The expert can cut the time down for the interpretation of this information in to an easily handle-able block of time.

What google Wants | What the Searcher Wants

What google Wants vs. What the Searcher Wants (no horse involved)!
Is there really a difference?

Regarding Gabriel Goldenberg’s post on June 26th “What Google Wants, Straight From The Horse’s Mouth”

Photo credit Erniebm’s photostream

I was very surprised this post made it to Sphinn’s SerchCap.

SMX Advanced | SEOmoz | Black Hat vs White Hat

Oh no! Not another report from SMX Advanced in Seattle, June ’08. Everyone else reported on the sessions and Amplify-Interactive has a very good detailed one! I have decided to report on the Expo Hall.

As I walked through the paths in the expo hall during the rush of the lunch break I couldn’t help but wonder “what goes on at these booths while we are supposed to be learning all these black hat techniques?” I actually made my way through each and every booth. The booth that was the most active always seemed to be the SEOmoz booth.

News from the Internet Strategy Forum Summit West

News about the Internet Strategy Forum Summit West.

• Thursday, July 17 – Main Program
  …for Internet strategists, senior mgmt, marketers and IT
• Friday, July 18 – Option: Internet Strategist Symposium
• Governor Hotel, Portland, OR

greatscott! | SMX Advanced | SEOmoz | Rand Fishkin

Today at SMX Advanced, Seattle I turned the camera around on Scott Willoughby (greatscott!) the producer of Whiteboard Friday for SEOmoz.

Scott spoke candidly about greatscott!, Whiteboard Friday, the SEOmoz booth at SMX Advanced, Rand Fishkin, and SEOmoz.

Great day at SMX Advanced Seattle.

Aaron Wall disses Rand Fishkin

Shame on Aaron Wall and SEOBook.com