Search Engine Based Keyword Research
Posted • September 19, 2007 • 2 Comments
Keyword research is the backbone for REAL SEO.
Ever wonder how much keyword research is done with the search engines?
Rand Fishkin from SEOmoz gives us a little insight with his post.
An Exhaustive List of Search Engine Based Keyword Research Data
Keyword research is very time consuming and it takes a great deal of SEO understanding.
Keyword Research Data from the Engines:
- Search Term Counts
The numbers are not always accurate, but they can be, at the least they will give you some idea - Intitle Counts
intitle” at Google & Yahoo! provides results with the pages where the spacific term is used in the title tag - Inurl Counts
inurl” gives you the results that contain the target term or phrase in the URL - Inanchor Counts
inanchor will show only those pages where the target term is actually in the anchor text - Intitle, Inurl, Inanchor Combination Counts
The combined intitle, inanchor and inurl gives you a really good idea of how many pages are actually targeting an exact term or phrase - Blogsearch Counts
Blog search data is great for identifing hot topics or keywords in the blog world - Related Terms
Many engines offer “related” terms, including Google, Yahoo!, Ask & Vivisimo - Common Usage & Phrase Combinations
The * character can give you a good idea of what terms or phrases usually precede or follow a given term or phrase - Frequency of Recent Usage
TheGoogle date search operator, you can find how many times in the past day, week, month or year - News Saturation
Both Google & Yahoo! News are great places to do a bit of digging
Besides the list above there are many other tools used for keyword research.
- NicheBot
They claim to help you drive Highly Qualified and Highly Targeted Traffic to your Website. A great keyword research solution and you can try it out for 2 weeks for only $1. - Wordtracker
I used this one until I found NicheBot. They have a free version but it takes a lot of time to use it. - Google
Even has a keyword research tool. It is free also. - Key Word Discovery
You can subscribe from just $49.95 per month. - SEO Book
Aaron Wall advertises it as The Coolest Keyword Research Tool Today! It is free - Overture now owned by Yahoo!
The original keyword research tool. I don’t know how much it is supported these days.
This is just a short list give me some more of your favorites.
late,
gary pool
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October 21st, 2007 @ 2:22 am
How about using KeywordSpy? – This will give you an opportunity to immediately track down your competitors and gather keywords for the promotional campaign of your online business.
KeywordSpy is keyword research technology where you can also earn and even surpass what your competitors are making with Google Adwords and Overture. KeywordSpy gives you the key to their success: a good ad-campaign with the right keywords.
It goes with a ClickBank Affiliates Search Engine where you can see the actual market landscape at ClickBank.
October 21st, 2007 @ 5:12 pm
Just because your competitors are using specific keywords or keyword phrases it doesn’t mean you will want to use them. You will need to tailor your keyword campaign to your sites needs. It appears as though KeywordSpy has nothing to do with organic listings and a page rank of “0″ supports that!
buyer be ware,
gary